Mobile 2.0 Conference

I'm thinking about trying to attend the Mobile 2.0 Conference on October 15th in San Francisco. Anyone have comments about this event? If there were a handful of people interested in chatting about how to enable creation of scalable web services generated from mobile/embedded devices, I'd make a point of going.


No server, no satisfaction

There's just no satisfaction for the casual home user who wants to collaborate with friends. Even when dealing with a problem that has been solved many times over, it is really difficult without a server of your own and a fair amount of programming. The problem I'm talking about is planning events on a group calendar.

There is a group of somewhat over 25 people near where I live that frequently gets together to play outdoor roller hockey. We play in a parking lot in one of the area parks or offices. We have a mailing list on Yahoo, but most people are just copied on a repeatedly used e-mail thread. On that thread, the subject line is typically changed to match the proposed day and time. Every week, we all bombard each other with e-mails to make sure that enough of us are coming out to play. This has actually worked fairly well, but there have been some significant exceptions.

Sometimes we don't meet our threshold of 6 players and additional e-mails go out to entice people to sign-up to play. Calls are made. Threats are discussed. People who previously agreed to go attend might decline since they don't want to risk trying to play hockey with only 3 people. Chaos ensues.

One of they guys who used to come out regularly created a really simple sign-up page on a website. The site accepted a name, e-mail address, and phone number to sign-up for a given game. The name is listed beside the entry for that game. The e-mail was used to send out the "game-on" or "need-more-players" notification a few hours before the prospective game. Phone numbers were included to speed up the communication.

The application worked quite well and was simple-minded. Entering the same sign-up information twice would result in being removed from the list. The phone number and e-mail information had to match, providing a tiny amount of security from folks simply removing everyone from the list. No verification of the entry was done, but you can imagine a simple verification code being provided via SMS to the mobile phone number if we ever started to have problems with that. Life was good.

He stopped playing and his site stopped working. We were back to using e-mail. A few folks reminisced about the good 'ol days when we had our own web server. I own the domain name, so I decided to bring back the sign-up sheet. Where should I host it?

I don't really like the idea of pointing people to my home computer, so that's not my first choice. I don't really like the idea of paying for a full-featured (LAMP and/or Ruby enabled, ie. scripting and a database) hosting service just for this hobby. This is just calendar data! Why should I need a web server to do something that Yahoo and Google provide for free?

Our mailing list is on Yahoo, so I looked first at their group calendar. It was a disastrously complex to use and didn't provide any of the custom features we had with the much simpler web app. Similar problems were had with Google's calendar and Evite. The most fundamental issue with all of these calendaring solutions: they required account creation and login to utilize.

I tried to see if I could do something with static hosting, but it seems even Amazon's simple queuing service doesn't seem to work without having a dynamic host. At this point I gave up, but I'll get back to this application yet.


Still don't get the whole WebOS thing?

I've gotten a bit smarter about explaining why there will be a sort of emerging web operating system to the people who inquire. For example, I've started calling it a "web services kit", instead of an operating system. Today's tech savvy minds can accept the idea of yet-another-SDK, whereas the idea of a web operating system is either tainted by the webtops or seen as inconceivable and unnecessary delusions to compete with Windows, Linux, or OSX.

What I haven't leveraged enough is the great summary of web service APIs provided by ProgrammableWeb. From their simple scorecard, you can get a quick overview of the categories of popular services and some of the key players. Ask yourself what sustainable advantage do any of these players have within their service space. Don't get fooled, it isn't an easy question. Keep in mind that standard service definitions are coming into existence for most of these services, such as XMPP for chatting and OpenID for identity. Take up the exercise to look across these service APIs, look for winners, and look for emerging standards.

Comfortable? Now, realize that it is only a matter of time before there are standards-based implementations of all of these services. Sure, it might take a while, but it'll happen.

If you are quick, you might be sighing and thinking to yourself, "what about the data?". I'm glad you asked, because that is really the point. These services are all about controlling access to data and looking for ways to monetize it. You might stumble over the idea that on-line office applications involve an incredibly complex pile-o-code, but then you'll remember that you already have 2-3 other viable choices of office applications to which you already had access. Over the long-term, it is all about the data.

Still don't feel like you're any closer to accepting the idea of a web operating system? That's okay, as long as you recognize the benefit of something that provides you with the capability to control and monetize access to data and some sort of well-understood integration layer back into your application. You'll come around when you start thinking about who you want to own your data.